To enhance customer experience, Daraz.pk has introduced a newly revamped website incorporated with a number of upgrades in terms of design, navigation and back-end systems support – rebuilding the frontend platform from scratch using the best frameworks and clean code.
The new technical capabilities of Daraz.pk will mean significantly reduced website load and a layout that focuses on high quality images and clarity when it comes to specifications and product details.
The online shopping portal hosts over 6 million monthly visitors and 60,000 products – these numbers are expected to increase exponentially within the next few months with the upgraded infrastructure aimed at dealing with the spike in traffic.
The company has come a long way since inception three years ago and now was the opportune time for a thorough facelift to reflect further expansion plans and growth strategy, especially with Black Friday – the biggest shopping event of the year – just around the corner.
With the new website design, the company aims to make customers’ shopping experience as direct and engaging as possible. The most evident change is that Daraz.pk is now less cluttered, more streamlined and easier to navigate.